| IMPLEMENTATION |
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PHASE I
- Media awareness activities
- Documentary highlighting benefits of credit and importance of Credit responsibility
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| PHASE II |
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- National Credit Awareness and Financial Literacy Conference on 25th of November 2008
- Renowned International and Local Resource
- Conference outcome would form basis for National Campaign in 2009
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| PHASE III |
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- National Campaign and Road Show in 36 States of the Federation and FCT
- The campaign strategy will include the dissemination of information to various rural, semi-rural and semi urban groupings identified in the 774 local governments
- The campaign would employ the use of workshops, pictorial literature, docu-drama, adverts, infomercials, Billboards, Drama/ Dance and other cultural media (all in local dialect).
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